Because a million dollar TV ad featuring Bill Gates and comedian Jerry Seinfeld shopping for shoes wasn’t weird enough.
The folks up at Microsoft decided to team up with all the Burger King restaurants in Japan to promote the new release of their operating system by offering the “Windows 7 Whopper.” The burger stacks seven all-beef flame-broiled patties in an regular Whopper and measures 5.1 inches tall.
The enormous burgers cost $17.50, or ¥1,450, although the first 30 customers each day can buy the macroburger for half the price.
Actually, if it wasn’t for the enormous calories, and the ethical dilemas of eating grotesque amounts of beef in one sitting, it actually looks delicious.
Burger King Japan’s burger represents how I feel about the whole windows operating system. Grossed out by it, but also curiously attracted to it’s insanity. If there are any readers in Japan, will someone post a photo of the actual burger? I bet it doesn’t look as pretty in real life!
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6 Comments
Comments
I live here in Tokyo and as a marketing gimmick, I think the message was one of the following:
“After buying Windows 7, you will feel just as sick”
“Installing Windows 7 is like installing this burger”
“Windows 7 will help you organize your hospital visits like no other OS”
p.s. Love the show. You are welcome to contact me to confirm the BS you fellas make up about Japan. よろしくおねがいいします。
So what you’re telling me is the hamburger is a hoax? Then why is this Japanese TV guy eating one? Looks pretty real to me.
Sorry that was me- Marc had logged on my laptop.
Which Japanese could possibly eat this burger?
Dennis君もしよかったらWhopperの写真を撮って下さい。^^
So what you’re saying is the Christian Science Monitor is perpetuating a hoax? Why should we trust you (a complete stranger who we don’t even know if you really do live in Japan) instead of dozens of blogs and news sources?
http://www.csmonitor.com/Innovation/Horizons/2009/1023/only-in-japan-the-burger-king-windows-7-whopper
Of course the burger is real. CNN also reported about the Burger and Windows 7 campaign.
It looks like a giant pile of meat!
Whoa. I just thought I was submitting some funny slogans that would speak to the craziness of this promotion.
I did not say it was a hoax. A previous poster asked me to post a picture and I wrote back that I did not know how to post one to this site. For what it is worth, the picture I saw of the burger is gross; nothing like the gorgeously stacked version. What struck me was the amount of juice coming out of the thing. The picture was not taken by me, but a friend of mine (I didn’t know how to link to his picture and don’t want to link without his permission).
I was expecting a sense of humor and I was mistaken. I gave genuine praise for FOF which I started listening to somewhere around #600. I have been asked numerous times to post a comment, which I tried to do on the previous site but I could not seem to register myself properly. I have been asked to vote for FOF for the web awards which I have done. I have been asked to join the Facebook group which I did. I thought that part of the fun of the program is that no one knows what they are talking about half the time. However, to be snapped at (“…a complete stranger…” – Of course I am. I am a listener.) the first time I reach out to your new website (as I was asked to do) is insulting.
I like your show and wish you success, but from now on, I will keep my comments to myself.
Sorry to have troubled anyone.