Should You Be Worried About Neuromarketing?
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The World Business Society says that by measuring activity in different parts of the brain in response to an ad or other media message, advertisers and political consultants can create advertising campaigns that tap into […]
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Comments
Creepy. It’s one thing if they try to get you to buy a Shamwow, but using this technology for political gain is highly unethical. Unfortunately, ethics and politics seldom can be breathed in the same sentence these days.